KLeasing managing director Isara Wongrung yesterday said that auto hire-purchase had helped expand the asset size of medium-sized banks. Kasikornbank, which is one of the country's largest financial institutions, is therefore determined not to lose overall market share to its smaller competitors and is focusing on auto refinance and car-to-cash loans to increase its own asset size as well as its hire-purchase loan portfolio.
Bank of Ayudhya's Krungsri Auto is the market leader in lending via auto refinance and car-to-cash loans, with a 2011 new-loans target of Bt18 billion, followed by Thanachart Bank with a target of Bt16 billion.
KLeasing's goal for the year in this segment stood at Bt3 billion, but the company has now revised this to Bt6.6 billion as a result of innovative programmes that were launched yesterday.
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